The mAuto team approached us with a plan in mind to create Brand Identity and Booking Website UX. mAuto came to us with a strong purpose and a powerful, rapidly growing business. What they needed was a way to better connect with common man and marketing designs for fleet acquisition. Their business is auto booking, and they needed a website that communicates the brand value and directs the customers or fleet to use the App.
With a dash of personal insight, our team set about creating the New attractive Iconic Brand Identity, where all people across india and the world could recognize. We kept the company’s compelling core values intact, while re-tooling the layout for optimum user engagement in the website. We opened up the feel with an expanded, totally responsive scale. Our designers introduced an eclectic assortment of fun photos including the Autos and City. Content was kept short and meaningful, adding a vibrancy and playful spirit.
We gave the mobile app a refreshing look and feel as the website.